Gen Z
-
‘Loud Budgeting’ Is Taking Over: How Gen Z Normalized Saying ‘I Can’t Afford That’
According to Bank of America’s 2026 Gen Z & The Cost of Adulting report, 42% of Gen Z practice loud budgeting. The figure is unchanged from 2025, when it was also 42%, and higher than the 38% reported in 2024.… Continue reading

